Do clients prefer agencies over freelancers?

Labels are important. It’s how we humans categorize things. It’s how we know when you yell to a friend: “There is a bear outside!” That you aren’t talking about an ice cream truck. Which of course if you did think that, something might very well get eaten… but it’s...

5 Major Web Design Trends Shaping Websites in 2015

Alina Senderzon, design principal at ZURB, sat down to talk with me about design trends in 2015, how she finds her creative inspiration, and what web design trends she sees out on the horizon. Responsive web design is still the major trend that has carried over from...

How to Win Clients and Design for Influence

Bryan Zmijewski of ZURB sat down to talk with me about designing for influence and how important it is to not just design artifacts but think about the use and context before creating anything. In this interview, we use the simplest of artifacts, the button, as our...

Introduction to Zurb’s Progressive Design Process

Bryan Zmijewski of ZURB sat down to talk with me about progressive design and how their simple feedback loop with clients cuts down on work time and ensures they are providing maximum value to the client and target audience. Want to see more? Watch this 90 minute...

3 Stats Showing Explosive Demand For WordPress

Most of my $10K students have a preferred CMS platform. The most popular by far is WordPress. Clients even demand it sometimes. Here are 3 data points showing how WordPress is dominant: CMS searches in Google, plugin marketplace size, and number of sites running a...
The Hierarchy of Web Needs

The Hierarchy of Web Needs

Clients believe they need websites. And you probably believe you need to build them. But I have a dirty little secret: “No one needs a website.” When I learned this secret… it changed the game. I went from selling $2-3,000 projects to $20-30,000 projects. Almost...
How Orkin Kills Mice Using the Internet

How Orkin Kills Mice Using the Internet

I had a problem. I opened the door to my chicken coop. I caught a glimpse of a tiny dark object scurrying in the shadows… (Yes, I have 3 chickens in my backyard—explaining this will be left to another post.) For a second, I thought it must be my imagination. You know,...