Articles On Marketing

Your digital agency needs more leads if you’re going to scale. You can get them if you just add a little more fuel. So many digital agency owners come to me with the same problem. They’re struggling to get the leads that will propel their agencies forward. Maybe you’re in the same place. You’ve got… read more

Do potential prospects have to go digging through your website to find out what you do and who you do it for? That’s not going to get you more clients. You’ve got to cut to the chase to generate interest straight away. Digital agency owners often tell me that they’re trying to get out there… read more

Most of us wonder how we can get more customers interested in our business. If you find yourself asking, “Why don’t people understand my business and its value? Why can’t I attract clients?” the fault is probably not your product or service but in your branding. What is Branding? One of the key elements in… read more

I had a problem. I opened the door to my chicken coop. I caught a glimpse of a tiny dark object scurrying in the shadows… (Yes, I have 3 chickens in my backyard—explaining this will be left to another post.) For a second, I thought it must be my imagination. You know, like the protagonist… read more

Andrew Beckman (CEO) and Alex Porter (President) of Location3 Media in Denver, CO discuss starting their company, overcoming growing pains, direct response marketing, social media, and partnerships. Andrew started Location3 Media in 1999 after his time at Doubleclick selling ads on Altavista and wanting to do his own thing. Alex joined shortly after in 2003 after… read more