I want to discuss the importance of establishing yourself as an authority, and share a few tips on how to do that.

Today I’ll share one of my stories with you.

One of my Agency clients has a business focused on helping Health and Wellness Coaches. 

While my client was gathering leads, they weren’t the high-level clients they were hoping to attract and help. 

We took a look at what this company had to offer and changed one word, which in turn changed the course of their business forever. They went from attracting: 

Health and wellness coaches, to 

Health and wellness “influencers”

Word got out about this pivot and the company name was circulated. 

They established authority quickly by using a more pointed and direct wording to attract the people he really wanted to work with. 

The company wound up in the inbox of a world-famous athlete who had specifically requested someone to work with them as an influencer in the health space. 

Moving forward the company has been landing multiple $50,000 clients and now their business is a multiple six-figure agency in this specific niche. 

All from changing one word

And while it sounds very simple, sometimes you can’t see the trees for the forest

…but we can help – 

If you want an objective set of eyes on your business, Set Up An Agency Growth Session Now! 

We’re here for you – you just need to take the next step…