E94: Master systems and scale your business with Nic Peterson

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Show Notes:

Nic Peterson is co-founder and current director of strategic partnerships at Mastery Mode. He specializes in scaling intellectual property to $10 million and above. He is a master of systems, scaling, and partnerships.


  • How Nic dealt with his self-image. (Hint: it wasn’t just going to the gym.)
  • What you could outsource in your own business—and how much it could help.
  • How to improve your time, process, and bottom line with decision trees.
  • Best advice ever received: You’re a leader, not a savior.
  • Habit that contributes to success: Sleep.
  • Favorite tool: Jay Abraham’s site for for free resources
  • Book recommendations: Outwitting the Devil by Napoleon Hill
  • Run time:  41:43







  • “There were eight businesses I was involved in, and I hated my life.”
  • “I walk into the building and everything’s fine. I walk out and everything’s on fire.”
  • “We’ve been at capacity since with opened. From referrals.”
  • “There are things you can outsource that maybe you don’t realize you can.”
  • “Our value is in our intellectual property.”
  • You can’t codify my brain!”
  • “It’s six weeks of hell and a lifetime of freedom.”
  • “What’s the ROI in the next 30 days?”
  • “Do I really need a freaking nap every day?”



  • What are your non-negotiables? Some examples include no working on weekends, being done by 5pm, taking long vacations, or enjoying long lunches. Your non-negotiables represent the life you want to live, and you can build your business around it.