The Digital Agency Blog

Start mastering the skills need to build your business.

Selling a $10,000 project is easy once you’ve found a $100,000 problem. Your discovery process plays an important role in this so you can’t take shortcuts. Why do you think you’re struggling to sell a $10,000 solution to your clients? It’s usually because they have a nagging feeling in the back of their minds. They’re… read more

Just like the meetings in your sales process, your delivery meetings need a “pulse”. This simple solution ensures you deliver and delight at every stage. The Deliver and Delight system is the third super important system that I teach during UACADEMY Bootcamp. How are you going to deliver on the promises that you made to… read more

Building trust and creating value are the two key things you need to do for potential clients. You can’t do that if you only interact with them once. Your process needs to carry all of the weight and stress of sales for you. The problem is that many digital agency owners don’t have a process… read more

You don’t need to spend days creating the perfect piece of content. Your existing content and documents might just provide everything that you need. What’s the hardest part of creating authority content? Maybe it’s creating something original and valuable. Perhaps you don’t feel like you’re an authority. You might not know what’s useful. Or you… read more

Relying on word of mouth isn’t going to help you scale your business. This is how you inject authority into your content to market to the many. You’re in a prison of one-to-one marketing. What I mean by that is that you’re relying on referrals, word of mouth, and similar tactics to get business. That’s… read more

Here at UGURUS, we believe people are Better Together. A few years ago when we shifted from selling primarily self-paced courses into live mentorship and coaching, I was astounded at how much more real our product became. We went from knowing very little about the inner-workings of our customers lives to getting a front row seat… read more

For most digital agencies, marketing falls somewhere between the art of spinning plates and a game of whack-a-mole played by an obsessive-compulsive schizophrenic. “I haven’t posted on Twitter for a while… I should share some articles.” “I need a Facebook Fan Page, I’ll create that. Hmm. I don’t have any fans. I’ll ask my friends… read more

“What if hiring this person doesn’t work out – I don’t have $60,000 to waste!” I don’t know about you, but I don’t have sixty large lying around to flush down the toilet either. I’m in the business of helping digital agency owners get more clients, earn more money, and achieve freedom in their business… read more

You’re stuck. In a funk. You’ve hit the ceiling. You wake up one day, and you’re not happy with the work you’re producing, the state of your business, or the impact you’re having on the world. I’ve been an entrepreneur for the last 19 years, and I’ve experienced this state a multitude of times. If… read more

A student of mine recently informed me of an idea called your bus count. Answer the question: “How many team members can get hit by a bus without the company going bust?” Your answer is your bus count. The higher the number, the more robust your business is to survive unexpected events. Asking for your… read more