The Digital Agency Blog

Start mastering the skills need to build your business.

You started your agency to make money. But you’re not a profitable owner, which means the agency isn’t going to grow. It’s time to dig into the financials to solve the problem. I’m about to cover some really sexy financial stuff. Don’t roll your eyes. Yes, dealing with the numbers isn’t the most exciting thing… read more

You can’t create more time. But you can control how you use your time to get stuff done. It all starts with your calendar. There aren’t enough hours in the day. How many times have you thought that when you’re fighting to get everything done? You’re busy all day. But when you sit down with… read more

What’s the fastest way to overcome a ton of competition? A great proposal presentation is the key. But it’s not enough to just tell a client what you offer. A lot of digital agency owners have the same problem. You have a potential client lined up. They seem like a perfect fit for your business… read more

Selling a $10,000 project is easy once you’ve found a $100,000 problem. Your discovery process plays an important role in this so you can’t take shortcuts. Why do you think you’re struggling to sell a $10,000 solution to your clients? It’s usually because they have a nagging feeling in the back of their minds. They’re… read more

Just like the meetings in your sales process, your delivery meetings need a “pulse”. This simple solution ensures you deliver and delight at every stage. The Deliver and Delight system is the third super important system that I teach during UACADEMY Bootcamp. How are you going to deliver on the promises that you made to… read more

Building trust and creating value are the two key things you need to do for potential clients. You can’t do that if you only interact with them once. Your process needs to carry all of the weight and stress of sales for you. The problem is that many digital agency owners don’t have a process… read more

You don’t need to spend days creating the perfect piece of content. Your existing content and documents might just provide everything that you need. What’s the hardest part of creating authority content? Maybe it’s creating something original and valuable. Perhaps you don’t feel like you’re an authority. You might not know what’s useful. Or you… read more

Relying on word of mouth isn’t going to help you scale your business. This is how you inject authority into your content to market to the many. You’re in a prison of one-to-one marketing. What I mean by that is that you’re relying on referrals, word of mouth, and similar tactics to get business. That’s… read more

Here at UGURUS, we believe people are Better Together. A few years ago when we shifted from selling primarily self-paced courses into live mentorship and coaching, I was astounded at how much more real our product became. We went from knowing very little about the inner-workings of our customers lives to getting a front row seat… read more

For most digital agencies, marketing falls somewhere between the art of spinning plates and a game of whack-a-mole played by an obsessive-compulsive schizophrenic. “I haven’t posted on Twitter for a while… I should share some articles.” “I need a Facebook Fan Page, I’ll create that. Hmm. I don’t have any fans. I’ll ask my friends… read more