For most digital agencies, marketing falls somewhere between the art of spinning plates and a game of whack-a-mole played by an obsessive-compulsive schizophrenic. “I haven’t posted on Twitter for a while… I should share some articles.” “I need a Facebook Fan Page, I’ll create that. Hmm. I don’t have any fans. I’ll ask my friends… read more
“What if hiring this person doesn’t work out – I don’t have $60,000 to waste!” I don’t know about you, but I don’t have sixty large lying around to flush down the toilet either. I’m in the business of helping digital agency owners get more clients, earn more money, and achieve freedom in their business… read more
You’re stuck. In a funk. You’ve hit the ceiling. You wake up one day, and you’re not happy with the work you’re producing, the state of your business, or the impact you’re having on the world. I’ve been an entrepreneur for the last 19 years, and I’ve experienced this state a multitude of times. If… read more
A student of mine recently informed me of an idea called your bus count. Answer the question: “How many team members can get hit by a bus without the company going bust?” Your answer is your bus count. The higher the number, the more robust your business is to survive unexpected events. Asking for your… read more
Doing the work. Setting goals. Casting a vision for the future. Aligning our team to row in the same direction. It’s all just talk. Peter Drucker, the father of modern management, says, “The best plan is only good intentions unless it degenerates into work.” Every time we sit down and plan, we run the risk… read more
1. HOLDING YOURSELF ACCOUNTABLE Do you chronically let yourself off the hook? The three worst accountability partners are (in no particular order) ourselves, our spouses, and our bank accounts. When you are out of money, it’s too late: Bank accounts are the worst means to hold yourself accountable. When times are good, motivation runs… read more
How you can duplicate what we did 5 years ago to burst onto the scene when virtually nobody knew us. Check out this video where I show you exactly how you can leverage your time and resources to get in front of a mob of your perfect clients. Content, content, content. Talk to anyone long… read more
There is a common fear amongst most freelancers and new agency owner. And it is this…If I land a bigger client who pays me more money, are they going to expect more? And my answer is…it depends. Check out this quick video to get to the nitty gritty of this common question.