E220: Close more deals with the V4 Sales Framework with Clifford Almeida

Help your clients close more leads with a new all-in-one marketing platform that you can white-label, HighLevel (sponsored).

Outsourcing services for digital agencies – website design & development, e-commerce, SEO, content marketing, link building – E2M (sponsored).

Clifford Almeida is the  CEO of Hire A Whiz, a web agency that has a portfolio ranging from small businesses and nonprofits to Fortune 500 companies. He is also the founder of MyWebAudit.com, a SAAS that helps web professionals and digital marketers generate and close more deals using actionable website audits.

He is also a graduate of our 10k Bootcamp program!

Episode highlights:

• How the business was affected when Cliff broke his ankle.
• How did Cliff do it? An update on creating a Saas business.
• What the V4 Sales Framework is, and how it can work for you.
• What sales prep looks like to set up for success.
• How Cliff preps for sales now, using his audit tool.
• Is there pushback from leads? Why Cliff doesn’t pursue those potential clients.
• Pitfalls and challenges that agencies face when using a new sales framework.
• What two quick pointers will help you get ahead in sales.
• Best advice: An investment in yourself is the best investment you can make.
• Habit that contributes to success: Discipline and focus. The journey isn’t short!
• Recommended tool: Audible
• Recommended book: Artisan Soul and Essentialism by McKeon
• Run time: 38:52

Links:

• Previous episode with Clifford
• Facebook Group – My Web Audit
• MyWebAudit.com – check out a free trial!
• [email protected]
• LinkedIn
• He’s also in the Profitable Digital Agencies FB group!
• UGURUS programs

Quotes:

• “Had this been five years ago, I would have seen a decline in sales.”
• “You’re one of the rare agencies that has successfully been able to build a SaaS.”
• “To get paid by GoDaddy to present to their audience is pretty epic.”
• “I try to overwhelm my prospects with value.”
• “I don’t speak to probably ⅔ of the people that come into our pipeline.”
• “I end up closing about 80% of them.”
• “If they’re speaking to me, they’re speaking to other people.”
• “I don’t call it a proposal.”
• “It comes from a system and a process.”

Takeaways:

• “Identify expensive problems – figure out what the audience wants and needs.”
• Key decision-makers need to be on that last sales call.

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